Startup Savannah
Building up Savannah...square by square

Identity
2024
Founded in 1997 as The Creative Coast, this entrepeneurial support organization evolved alongside Savannah’s economic transformation into the Place To Be for business in the 31401. Years of growth transformed the organization into what it is today: a hub for collaboration, education, and development during an unprecedented era of regional opportunity. With a wide range of diverse programming and sub-brands under their belt, the current identity could no longer support everything they had to offer. 

Enter: Startup Savannah, a once-in-a-city hub that hones the resources and connections needed to partner with people to deliver outstanding opportunities. The essence of the design comes from the very foundation of America’s first planned city – more specifically, the square. We designed a brand with built-in space for everything, and everyone, that makes up Startup Savannah. All-encompassing, but never restricting. Inventive and adaptable, but always personalized.